Principals
About Our Team
Grounded in DHS, Business Development and Marketing
Dennis Murphy
President, CEO, DHS Strategist
Dennis is an experienced federal manager and management consultant. A highly regarded expert in strategic communications, Dennis is a certified Change Management Advanced Practitioner and a certified Project Management Professional.
-Former Senior Executive with the Department of Homeland Security and U.S. Customs Service
-Former Principal with Booz Allen Hamilton
-Former Assistant Commissioner (Public Affairs) for the U.S. Customs Service and first Communications Director for DHS Border and Transportation Security
-Change Management Advanced Practitioner, Georgetown’s McDonough School of Business
-PMP Certification, Project Management Institute
Marnie Fienberg
Vice President, Marketing Strategist
Marnie is a project manager and marketer with deep experience in digital-based marketing/change management and communications. She has managed, branded, and measured communications and educational campaigns incorporating both traditional and digital/mobile/social media approaches and worked at multiple Agencies within DHS including NPPD, S&T, and OPO.
-Former Lead Associate with Booz Allen Hamilton
-Former Interactive Project Lead with OgilvyPR Worldwide
-Active Project Management Professional and Certified Scrum Master
-Digital Director – SharePoint, HTML, CSS, WordPress
-PROSCI Change Management Certified
-Survey, Crowdsourcing and Tableau Strategist
Deep DHS Knowledge
ASM belives deeply in the DHS Mission. We’ve supported DHS Operations, Strategic Communications and Acquisitions at every Agency except Secret Service
Innovative Ideas
We bring your teams’ innovative ideas and differentiators to life through facilitation, strategy and training to separate you from the crowd
Advanced Technology
We execute with a blend of the latest communications and digital tech to effectively reach Government and Industry decision-makers